Media Buyer

We are looking for a Media Buyer to join our rapidly growing team who are located in Hollywood area of Los Angeles. Working under the direction of our CEO, you will have considerable influence in the ongoing development of our campaigns and marketing materials. We need someone who is self-motivated and comfortable working independently.

Responsibilities

The Media Buyer will play an important role in driving customer acquisition programs. The manager will maintain ownership over management, optimization and growth of search and affiliate programs.

Duties include:

Manage affiliate program to recruit new affiliates and increase performance from existing affiliates through new or revised programs (including negotiation of affiliate partnerships, launch support, conversion tracking etc.)
Providing day to day leadership and direction to the affiliate marketing team, while effectively communicating with other internal teams
Develop strong personal relationships with top Affiliate in all online markets.
Target new sites.
Submit Affiliate program to major affiliate directories/portals.
Keep on top of Affiliate Marketing trends and best practices.
Actively manage programs across the Web.
Coordinate the launch of new Affiliate Programs in new markets.
Coordinate the production of creatives (banners, contextual ads, landing pages), including tailored creative for top Affiliates.
Maintain content on affiliate web page.
Identifying opportunities for strategic partnerships and coordinating these relationships.
Produce monthly reporting and analysis for internal distribution.
Analyze weekly results to feed ongoing campaign optimization tactics.
Ongoing competitive analysis of “industry best” programs.
Ongoing review of reports and look for ways to improve program.
Researching other affiliate offerings to ensure we remain competitive.
Track/Report on Affiliate Commissions and down lines traffic and activity.
Track and report on any fraudulent activity (e.g. fake clicks/sales etc.)
Develop content to promote program on company websites and various locations on the web.
Assist in managing ongoing acquisition programs to improve conversion.
Drive business recommendations based on the tracking and analysis of customer behavior.
Work closely with product marketing, product management, creative services and web development to implement programs.
Developing a schedule of promotions for groups of affiliates and communicating these offers with the affiliate base.
Other duties as assigned.

Requirements:

At least 2-4 years of experience with affiliate and search marketing.
Prior job experience at an affiliate network is a must.
Prior job experience at an online product sales is a must.
A highly results oriented, articulate, decisive, self-starter who energizes people around him/her.
Ability to learn new markets quickly, comfortable dealing with fast paced environments.
Strong sales skills and ability to work with marketing team is a must.
Strong analytical skills and experience with business modeling.
BA or BS preferred.

Benefits:

Medical, 401(k) package.

Location: Hollywood
Compensation: Based on Qualifications
Principals only. Recruiters, please don’t contact this job poster.
Please, no phone calls about this job

Send your resume to jobs@optimalfusion.com

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